Packaging Your Products!

How do you present your jewelry to your customers? I find that my customers tend to be repeat customers when I give them a beautifully packaged gift. Taking the time to give extra attention on presentation is always a plus. I love to search for unusual items that can be transformed into a piece of art itself. I like to check out hobby stores, scrapbooking stores and even dollars stores for unique items. Pictured are a few ideas of creative ways that I use. For instance, a card shaped like a small purse. I just punched holes for a ribbon and a pair of earrings or necklace fit nicely inside. Great for young teens! Cards with cutouts work well for displaying and packaging. Just slip them into an envelope and a mailing envelope or box if shipping. I decorated a decorative wooden box to match my gear jewelry for a limited edition set. If you are going to use a bag of sorts, then add a pretty printed tissue paper. Whatever you choose, make it personal and meaningful to show off all of your talent and hard work. Plus, wait till you see the smiles you will get when you hand someone a thoughtful, beautifully packaged piece! Most of all, take pride in your work…….

KCD Jewelry


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Cindy A. ...

That’s the one thing I’ve always said too “take pride in your work”. Customers have told me they received jewelry basically tossed into a mailer. I think how you present an item to someone that you made tells people exactly how much you value your own work (or don’t, as the case may be). I wrap my jewelry up like a present with ribbon and bow and and include a hand-written thank you note. It sounds like what you do is truly unique and certainly memorable! People are definitely more apt to spend more money if they feel special doing it.

cindymarie ...

So right! People love the little touches. I haven’t been as creative as I should be, but I always put my jewelry in those little mesh bags on a card and people always comment on the cute bag! It feels special to them and to me. I love the ideas above. Good job.

Donna's trinkets, LLC ...

Very true! You do a great job of that. My problem is that I sell in some one’s shop and she undoes things all the time, so I don’t bother.

Diane ...

I love that! The ‘unboxing’ experience can be so much fun – and have a very positive impact for the impression that you make for your brand.

I have been shopping online for some of the items I use in my mixed media jewelry and am astonished by how many vendors don’t even include a business card and/or ‘thank you’ note.

I’m still sorting out how I’m going to package my pieces. I will include business cards and a written Thank You. And one of the things I’m including is a small, pretty note listing everything that’s in the piece since it can include elements like authentic fossils, recycled glass beads, semi-precious stone beads, alloy metals, sterling silver, vintage ribbons, vintage brooches, etc. etc. So that they can really know about their piece.

Thanks for bringing this up – it’s been on my mind lately.

Donna's trinkets, LLC ...

Kimberly, have you considered doing a You Tube vid to teach people some of these ideas? I think it would be very beneficial.